Eric Shea

Eric is PwC’s US Commerce Leader. He has 20 years of experience in Consumer Markets, working with retailers and brands to drive growth and improve performance through AI, digital, and omnichannel. He specializes in building profitable digital businesses and focuses his work on value creation: growth strategy and expansion; conversion and demand generation improvement; operating performance through operating model and process redesign; and designing and delivering modern commerce and marketing platforms including AI-enabled commerce, personalization and automation, supported by the right data and governance. He leads programs from strategy through implementation and value realization. ​

Prior to joining PwC / Strategy&, Eric co-founded a digital strategy and growth consultancy that was acquired in 2015.​